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DOMINOS 4 TINDER:

V-DAY SPECIAL

Domino’s wanted a stand out social activation for Valentine’s day.

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So going where no brand had been before, we decided to look for love on Tinder. 

Making Domino’s a saucy profile, it was time to give singletons a tasty treat on V-Day.

 

After a whoppping 715 'Matches' and 115 cheeky chats, we dished out some irresistible offers, got other channels gossiping and most importantly, we became an online dating dreamboat.

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The stats:

2,261,558 - potential PR reach                     

210,8140 - potential social reach                           

£0.00008 - cost per impression

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